The existing Metrics API was lacking in functionality compared to the Metrics Aggregation Report. Specifically, it did not support filtering for “Only campaigns that were Live within a defined date-range” and lacked the ability to segment data based on campaign tags.

To bridge these gaps and ensure consistency with the MAR capabilities, the following enhancements have been made to the Metrics API:

These enhancements to the Metrics API not only improve its functionality but also align it more closely with the capabilities of the MAR, providing a unified and consistent user experience.