UTM Tags, Segments: Enhancement for Visibility of Data on Affiliate Member Origins

In a significant enhancement to our data tracking capabilities, Talkable has now enabled the visibility of UTM tags and Segments for Affiliate Member Origins. Previously, while UTM tags and Segments were tracked across all Origins, including those from Affiliate Members, the lack of a dedicated report for these technical Origins meant that accessing this specific data was not feasible.

New Capability:

• Enhanced Data Accessibility: To bridge this gap, we have now integrated UTM tags and Segment data within Advocate Offers. This integration allows for detailed filtering and analysis of data originating from Affiliate Member Origins.
• Filtering and Visibility: Users can now filter and view data corresponding to UTM tags and Segments for offers that were generated from Affiliate Member Origins. This enhancement provides a comprehensive view of campaign performance and user engagement, extending the analytical capabilities to include detailed origin tracking.

By extending the visibility of UTM and Segment data to Affiliate Member Origins, Talkable continues to refine its platform, ensuring users have access to comprehensive data for all aspects of their referral campaigns.