2.5x more revenue.
70% more conversions.
One product switch.

The same goal. Better execution on every dimension.

Full Focus Planner already had an email capture pop-up that was performing 'satisfactorily.' That's the dangerous zone — good enough to keep, not good enough to scale.

When they switched to Talkable's email capture, four specific improvements drove the results. Higher page load speed meant the pop-up got more views. Precise first-buyer targeting showed the pop-up only to the right visitors. A 7-second delay let customers engage with the product before seeing the offer. And a new design converted more of the visitors who saw it.

The referral program was already running well. Email capture added a second compounding acquisition channel inside the same platform — with metrics tracked in the same Talkable dashboard.