Platform

Referral Marketing

Turn customers into advocates

Loyalty Programs

Points, tiers, and VIP rewards

Video Referrals

UGC-powered social proof

Talkable Wallet

Apple & Google Wallet passes

Solutions

Fashion & Apparel

Beauty & Cosmetics

Health & Wellness

Food & Beverage

Jewelry & Accessories

Outdoor & Sports

All Integrations

Results

All Case Studies

Real revenue numbers and launch details

Partners

Agency Partners

Technology Partners

Resources

Referral Marketing Guide

Loyalty Programs Guide

Product Updates

Book a Demo

Referral Marketing

Turn customers into brand advocates with automated refer-a-friend programs. Post-purchase, invite pages, floating widgets, sweepstakes. Every touchpoint covered.

Explore Referral

Loyalty Programs

Points, tiers, and rewards that keep customers coming back. Integrated with your referral engine.

Explore Loyalty

Video Referrals

Capture authentic customer stories on video. Automate collection, moderation, and publishing at scale.

Talkable Wallet

Apple and Google Wallet passes for loyalty cards, offers, and referral rewards. Push notifications, location triggers, NFC sharing.

Top Vertical · 2026

Fashion &
Apparel

American Eagle, Fashion Nova, PUMA, ALO Yoga, Kendra Scott, Shapermint, Native Shoes, Lunya & more. $125M+ in referral revenue driven.

ALO

Fashion Nova

Beauty & Cosmetics

Rodan + Fields · RMS Beauty · Image Skincare

James Allen · Brilliant Earth · Kendra Scott

Health & Wellness

Hydrow · Nutrafol · Kaged

Purple · CB2 · Leesa

Food & Beverage

Olipop · Peet's · ByHeart

Daily Dose · Nutrafol · Persona Nutrition

Outdoor & Sports

Backcountry · RTIC · TREW Gear

Sandals Resorts · Turo · Avid4

Babbel · The CE Shop · Scholastic

Pergolux · Trinity Solar

+more

ROI on Talkable

ROI on Talkable

View all case studies

Agency Partners

Certified Program

Add referral marketing to your service offering. Revenue share, certified training, and priority support for your clients.

Explore program

Technology Partners

Integration Ecosystem

Build integrations with Talkable. Co-market to shared audiences and expand your ecommerce ecosystem together.

Explore program

Essential Guide

Referral Marketing Playbook

Everything you need to build, launch, and optimize a high-ROI referral program. From first principles to advanced strategies.

Essential Guide

Loyalty Programs That Work

Design retention programs that keep customers coming back. Points, tiers, VIP, and the psychology behind it all.

Resource Library

Real customer programs, revenue numbers, and launch details from brands using Talkable.

View all case studies

Insights and strategy

API reference and tech docs

Product Updates

What's new in Talkable

Case Studies /Health Tech

WHOOP

>10% of new subscriptions
driven by referral.

WHOOP launched a double-sided referral program across web and mobile app in 10 business days. Members who refer get a free month. Friends get $30 off. The result: referrals now drive more than 10% of new subscriptions.

Get Results Like This All Case Studies

Program Results

>10%

Of New Subscriptions

From referral channel

10

Business Days

Web + app launch

Free Month

Advocate Reward

Subscription credit

$30 Off

Friend Reward

First month discount

>10%

New Subscriptions

From referral

10 Days

Launch Timeline

Web + mobile app

2-Sided

Incentive Structure

Both parties rewarded

Scalable

Subscription Growth

Cost-effective channel

Turn enthusiastic members into your most credible sales force.

WHOOP runs on subscription — which means customer acquisition cost matters enormously, and the lifetime value of a retained member is high. Paid digital was already part of the mix, but the brand had something most paid channels don't: a passionate, results-driven member base that talked about WHOOP constantly.

Talkable integrated across both website and mobile app in 10 business days and structured the offer to benefit both sides. Advocates earn a free month for successful referrals. Friends receive $30 off their first subscription.

The credibility of a WHOOP member recommending WHOOP to another fitness-focused person is fundamentally different from an ad. That trust is what drove referrals past 10% of new subscriptions.

Web + app integration

Talkable launched on both surfaces in 10 business days — meeting members wherever they engage.

Member credibility

Existing WHOOP members are knowledgeable advocates. Their referrals carry weight paid ads can't replicate.

Scalable acquisition

A subscription business benefits compoundingly from referral — each new subscriber can refer the next.

"Referral marketing has given a voice to our existing members in an attributable and quantifiable way that's better than just word of mouth."

JS

John Sullivan

VP of Marketing, WHOOP

See what referrals can do for your brand.

Get a live demo, category benchmarks, and projected ROI — in 30 minutes.

Book a Demo More case studies

G2 Best Estimated ROI Mid-Market Summer 2026

G2 Loyalty Management Leader Summer 2026

G2 Easiest To Do Business With Mid-Market Summer 2026