Sync referral data to
Dotdigital automatically

Push advocate and friend data into Dotdigital in real time. Build email segments, trigger campaigns, and track referral-driven revenue.

Talkable syncs referral program data into Dotdigital as it happens. New advocate sign-ups, successful referrals, reward redemptions - all flowing into your Dotdigital instance.

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Integration Highlights

Email opt-in sync for advocates and friends
Phone number opt-in sync for SMS
Email unsubscribe synchronization
Custom data fields with TKBL_ prefix
Tiered API rate limiting

Resources

No engineering required Live in under 24 hours Dedicated support

What changes when you
add Talkable

Without Talkable

Referral contacts disconnected from email platform
Manual list imports for referral participants
No referral-based segmentation available
Reward status invisible to email campaigns
Compliance risk from unsynchronized unsubscribes

Referral contacts sync to Dotdigital in real time
Automatic list management for advocates and friends
Segment by referral activity and reward status
Trigger campaigns based on referral milestones
Unsubscribes synchronized for full compliance

Live in three steps

Install

Navigate to Talkable App Store, install Dotdigital, then enter your API User Email and Password.

Configure

Talkable syncs FIRSTNAME and LASTNAME by default. Add custom data fields using person, ip, and campaign variables.

Launch

Use "Send sample payload" to verify contacts appear in Dotdigital. Select "Tiered" for rate limiting.

What you can do with
Dotdigital + Talkable

Welcome Series for Referred Friends

Auto-trigger a personalized welcome email sequence when friends join through referrals, highlighting their exclusive offer.

35% higher engagement from referral segments

Advocate Milestone Rewards

Create automated campaigns that celebrate advocates when they hit referral milestones - 5 referrals, 10, and beyond.

Win-Back Campaigns

Re-engage dormant advocates with targeted campaigns reminding them of unclaimed rewards and fresh incentives.

SMS Referral Campaigns

Use Dotdigital's SMS channel to send referral invites and reward updates via text.

Segmented Nurture Flows

Build sophisticated email flows based on referral activity level, purchase history, and engagement patterns.

Post-Purchase Advocacy

Trigger referral invitations at the perfect moment after purchase when satisfaction peaks.

Frequently asked questions

What data does Talkable sync to Dotdigital?

Emails and phone numbers from advocate signups and friend email gating, plus FIRSTNAME and LASTNAME by default. You can add custom data fields which get a TKBL_ prefix automatically.

How does phone number sync work?

When users opt in for SMS during the referral process, Talkable automatically syncs their phone numbers to Dotdigital for your SMS marketing campaigns.

What API rate limiting option should I select?

When creating a Dotdigital API user for Talkable, you must select "Tiered" for the rate limiting option. The regional API endpoint is filled by Talkable automatically.

See what Dotdigital + Talkable
can do for your brand.

30 minutes. Real numbers. No fluff. We'll show you projected referral revenue for your specific business and industry.

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No long-term lock-in required to start

Flat fee, no percentage of revenue

Implementation handled by our team

Results-focused from day one

Fashion &
Apparel